Metropolitan Region

It enriches the human patrimony of organizaes' '. According to Chiavenato: The perfectioning of the estruturao of work in the modern company, associate to the impact provoked for the technological innovation and advance, providing bigger agility in the access to the information and to the globalization, comes impelling the organizations for a redimensionamento, considering the competitiveness as word-key. (CHIAVENATO, 2000, P. 388) In the current world where we live, the work market reveals each more demanding time, and most of the time a good professional rank does not depend on luck or persistence, and yes of a good qualification, that duty to be seen as a determinative factor for the future of that they are searching one better rank in the work market. The professional who acts in the market of tourist work lacks of qualification, or training specific to exert this activity.

For not being a recognized profession, the agent of trips in its great majority already acted in other areas, and many times finish falling in the tourism without having no previous experience what it makes it difficult the existing commercial relation in the market, involving operators and travel agencies. PLANNING Perceives that the lack of privacy and unreliability is one of the .causing greaters of this resistance in use of the sales saw Internet, what it finishes becoming useless the investment made for the company in the web-site, since atendimentos 80% if give through email or telephone to them. The incentive lack also is one of the factors that lead to this imperfection of the tourist market, where the competition is very great, being many times necessary to the implantation of bonification systems, that stimulate this search for the access on-line in benefit of the proper agent of trips. The proposal of intervention for the company, consists of forming small groups of travel agencies of Capital and Region Metropolitan, in meeting without formal characteristic or of meeting, with the intention to make familiar and to identify the professional with the politics of the company, so that if it presents the web-site as a facilitadora tool in its work, speeding the attendance and searching the success in the sales.